Platforms are Not Your Friends

Maya Kosoff
3 min readOct 16, 2022

This column is bittersweet: It’s my last one writing for Medium as part of the program in which I was a founding writer. It’s also about not putting all of your content eggs in one single content basket.

As a person formerly of “working in a classically volatile industry” experience, I am all too familiar with the highs, lows, and pitfalls of digital journalism, which has come to rely heavily on platforms as a survival mechanism. I survived the notorious Facebook “pivot to video,” I survived the period after “pivot to video,” when internal documents that Meta (nee Facebook)…

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Maya Kosoff

i’m a freelance writer and editor. you can also read me in places like the new york times and vanity fair.